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Title details for Entrepreneurship and Starting a Business by Confederation College - Available

Entrepreneurship and Starting a Business

by Confederation College
ebook
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Entrepreneurship and Starting a Business provides a comprehensive introduction to entrepreneurs and what they do, and is a must-read for anyone who has aspirations to start and run their own business. The book examines entrepreneurs, their values and behaviour, and factors that contribute to their success and failure. It also takes an in-depth look at how they spot business opportunities or come up with business ideas. Entrepreneurs are very much the captains of their own ship and as such need to understand the managerial role that they must play in their new venture. The book provides an overview of this role and advocates a "damage control approach" to business start-up. Finally, the book includes a business opportunity assessment tool for use in analyzing and evaluating a business opportunity's potential for commercial success.

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Publisher: Productive Publications

OverDrive Read

  • ISBN: 9781552705391
  • Release date: May 2, 2013

PDF ebook

  • ISBN: 9781552705391
  • File size: 11729 KB
  • Release date: May 2, 2013

Formats

OverDrive Read
PDF ebook

subjects

Business Text Book Management Nonfiction

Languages

English

Entrepreneurship and Starting a Business provides a comprehensive introduction to entrepreneurs and what they do, and is a must-read for anyone who has aspirations to start and run their own business. The book examines entrepreneurs, their values and behaviour, and factors that contribute to their success and failure. It also takes an in-depth look at how they spot business opportunities or come up with business ideas. Entrepreneurs are very much the captains of their own ship and as such need to understand the managerial role that they must play in their new venture. The book provides an overview of this role and advocates a "damage control approach" to business start-up. Finally, the book includes a business opportunity assessment tool for use in analyzing and evaluating a business opportunity's potential for commercial success.

Expand title description text
Business Text Book Management Nonfiction